Hospital & Doctor Influence: Track campaign data to actual patient claims

Prove ROI with MiQ’s proprietary, first-to-market Hospital and Doctor Influence (HDI) solution

See how MiQ's HDI helped MBB break through the ROI barrier

Why marketers love HDI:

Track patient visits and engagement

Analyze patient online and offline interactions, like hospital visits and appointments, to understand the full impact of your media.

Prove ROI with claims data

Connect media exposure across channels directly to patient behavior using claims data, clearly demonstrating the impact and value of your marketing investments.

Unique insights for better outcomes

Use dashboard insights and competitive intelligence to inform campaign strategies, boosting patient engagement and performance.

Case study

Curious how HDI transforms marketing into measurable outcomes?

How MiQ does healthcare differently

We blend cutting-edge technology, flexible partner strategies, and deep healthcare insights to drive better marketing results for you. 

TECH-ENABLED

We leverage advanced technology to deliver precise targeting. Our robust platform uses aggregated patient and physician insights, ensuring your healthcare campaigns reach the right audience while fully respecting privacy.

PARTNER-AGNOSTIC

We work seamlessly with your existing partners to amplify results. Our open approach ensures you have access to best-in-class data and analytics, keeping your campaigns performing at their peak.

PEOPLE-POWERED

At the heart of our approach are experienced people who truly understand healthcare marketing. With deep industry expertise and a personalized, omnichannel approach, we deliver campaigns that resonate with your audience and drive real results.

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demo

Get in touch today to learn how MiQ’s HDI dashboard helps hospital marketers move beyond vanity metrics with actionable insights that prove ROI.

Interested in learning more about our holistic healthcare advertising solutions?